It’s an age old business adage – if you don’t change with the times, you get left behind. In today’s interconnected global economy, it happens faster than ever. While in graduate school, I worked at Borders Books and Music, which fell victim to an inability to sense the trend of internet sales. Kodak initially developed […]
It happens all too often to those on business reality television. It might be the bright lights, the star power across from them, or the gravity of the moment. But no matter the cause, the loss of confidence during a pitch has doomed many people on Dragons’ Den or Shark Tank.
This post continues our Lessons from Business Reality TV series. Click here for the entire series.
Like all reality television, business reality shows are built on drama. Many of these programs focus on helping failing and struggling business turn their operations around, usually with a heavy dose of “tough love.” For example:
It’s always the most dramatic moment in a pitch on Shark Tank. The entrepreneur has done a great job talking about his revolutionary new product and how it will take the world by storm. Then one of the business heavyweights asks the critical question: “What are your numbers?” <Crickets.>
I have a problem. I am addicted to business reality television. You can keep the Bachelor and The Voice. Instead, I am drawn to the real-life struggles and lessons from shows like Shark Tank, The Profit, Undercover Boss, Bar Rescue, and more.
The company has been targeting an opportunity for a year. It has gone through all the necessary step reviews, has had dedicated capture resources, several client meetings, and the team has even developed win themes and solutions. The solicitation drops. The capture lead then poses the question: ‘who is our proposal manager?’
In our “Better Proposal Writing” series, we have covered how to create a strong section introduction and how to craft compelling content to articulate an approach. Good proposals do not just state the work a company will perform. It also backs up the approach with proof statements explaining why it is the best option for the client. This […]
We are excited to launch a new feature on our blog – a video blog entry! Today, our President and CEO, Kevin Switaj, shares his top three takeaways from the 2018 APMP Bid and Proposal Conference in San Diego.
In my last post, I wrote about the importance of a strong introduction and how it sets up each proposal section for success. The next component of a proposal section is the most important to the evaluator – the approach. In short, this is where you are scored. A poorly written or poorly structured approach leaves […]